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IT job ads - what do they look like, what distinguishes them and what should you pay attention to in order to find the most attractive ones?

2023-06-12

At a time when many people are wondering whether artificial intelligence will take away their jobs, one industry is certainly sleeping soundly. Demand for IT workers (the acronym stands for Information Technology and translates as "information technology" or "information technology") has remained very high for many years, and there is no indication that anything is about to change in this area.

What do IT job ads look like?

Although each job offer aimed at IT professionals may look different, many ads are structured quite similarly.

Most job portals show simply the most important information at the very top of a given offer, including the name of the position the ad is for, the company, the locations, the size of the job and the salary offered (if given). In the case of sites with offers aimed strictly at people involved in technology development in the broadest sense, at the top of the ad we will often also see the programming language to which the ad applies.

At the very beginning, there is usually an Employer Introduction, so a few sentences about the company that is looking for a person to work for. Some entrepreneurs start with the history of the founding, others immediately write about what the company does, while still others believe that the most important thing is the mission of the brand. Nevertheless, the goal is always the same - to familiarize the person seeking employment with the employer or a particular project. And already here we can notice the first characteristic of IT offers - both when the offeror is a well-known brand, and in the case of small local companies, the company is usually discussed very briefly, more often in the ad we will find a description not of the employer, but of the specific project for which employees are sought. This is because the author of the offer wants to gain the attention of the recipient from the beginning and needs to stand out from the many other ads.

The next part of the ad is usually expectations for the candidate. Mostly they include: scope of responsibilities, which is a bullet list of what the employee would be expected to do, and list of requirements, which is a list of skills, acquired education and authorizations held by the candidate that the employer expects. For the IT industry, this part of the ad is very specific, you're unlikely to find generalities like "programming skills" (unless the company is looking for a person to create its entire technological background), but rather the ability to program in a specific language. And there are a lot of them, because in addition to the most well-known ones like C, C++, C#, Java, JavaScript, Python, SQL, Visual Basic, PHP, R or Groovy, the lesser-known ones, but often better adapted to current technological solutions or the needs of a particular business, are gaining popularity. Interestingly, in job listings related to technology development, among the requirements we rarely find a provision on the minimum length of experience in a given position. Authors of ads prefer to bet on the knowledge of specific programs, hardware or programming language, but do not strictly determine how long experience with similar solutions the candidate should have behind him. At the end of the section of the ad dealing with the requirements for a future employee, we often find a note "Preferred" or "Optional". This is an additional criterion, the fulfillment of which is not necessary to apply for a position, but it may determine which of the candidates with similar qualifications will get the job. In the case of the IT industry, in this part of the ad, employers often include English language skills (although not exclusively), an additional programming language or a willingness to work in a certain form (for example, in a co-working area).

The next section of the ad is usually titled What We Offer or This We Offer. From this part of the offer you can find out what conditions the employer provides, including, for example, the size of the job (full-time, part-time, ¼-time, etc.) and its nature (remote, onsite, hybrid), what kind of contract the employer will provide us with, and what kind of salary we can count on. In the last case, specific amounts are rarely given, but more often a range from ... to.... Other information that can be found in this part of the ad usually refers to development that the company intends to provide for the future employee, so for example, subsidized studies, training, courses, certificates, licenses, etc. In addition, you will also often find Benefits, so any added value that the company provides to its employees. And here again you can notice something interesting, namely, among the ads from the IT industry they are very extensive. The authors of the ads list as many of them as possible to make their offer seem as attractive as possible.